Riding the Roller Coaster: A History of the Chrysler Corporation
Author: Charles K. Hyde
Discover the story behind Chrysler—its products, people, performance over time and the company's management. The author offers a lens through which the reader can view the U.S. auto industry from the perspective of the smallest of the automakers who, along with Ford and General Motors, make up the "Big Three."
392 pages
Discover the story behind Chrysler—its products, people, performance over time and the company's management. The author offers a lens through which the reader can view the U.S. auto industry from the perspective of the smallest of the automakers who, along with Ford and General Motors, make up the "Big Three."
392 pages
